We've curated an agenda packed with innovation, insights, and inspiration. We have 9 content theatres including sessions on cutting-edge trends to actionable strategies, there's something for everyone in the events industry. 🎤✨
Highlights to Note:
👉 Sessions will be made live as speakers confirm their participation
👉 The process took months, but was made easier by our trusted content partner, Lineup Ninja
25 Feb 2026
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- Agency Hub
Agency HubWhat do CMOs want from their agency partners, and what are they not getting? In this session, senior marketers share real feedback on collaboration, creative briefs, measurement, and what agencies nee ... -
- Agency Hub
Agency HubClients may not always know exactly what they want, but they usually have a sense of the direction they are heading. And they’re not looking for order-takers, they are looking for partners, creative i ... -
- Agency Hub
Agency HubAgencies are tired. Clients are sceptical. The traditional RFP model is facing serious scrutiny. This open conversation will explore why the procurement process is broken and what needs to change to r ... -
- Agency Hub
Agency HubUnderstanding financial foundations is critical for new and growing agencies. This session shares practical lessons on pricing, forecasting, cash flow and cost control. Whether you're about to start o ...
26 Feb 2026
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- Agency Hub
Agency HubFounders and leaders discuss how to scale without selling out. This fireside chat dives into the growing pains of expansion, hiring, profitability, leadership transitions and staying rooted in the val ... -
- Agency Hub
Agency HubFrom brand reinvention to budget brilliance, this session highlights 10 event productions that redefined what agency-led delivery can look like. We explore bold moves, unexpected formats and how each ... -
- Agency Hub
Agency HubWith a talent shortage on one hand and rising wage costs on the other, agencies are increasingly turning to freelance talent. This session explores the benefits and limitations of the freelance model, ... -
- Agency Hub
Agency Hub
25 Feb 2026
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- AI & Data Zone
AI & Data ZoneHow much of your tech stack are you actually using? Only 21% have fully consolidated their event tech stack (Forrester, 2025). This practical session helps you bridge the gap between investment and us ... -
- AI & Data Zone
AI & Data ZoneNot all AI is created equal. This session will strip away the jargon and highlight truly innovative uses of AI in events. From efficiencies and personalisation to content creation and data analysis, w ... -
- AI & Data Zone
AI & Data ZoneWe’re cutting through the fluff. This fast-paced session shares the top ten tools planners actually use to save time, stretch budgets, and streamline delivery. No jargon. No upselling. Just the apps, ... -
- AI & Data Zone
AI & Data ZoneWe’ve all downloaded event apps that promised interaction and delivered little more than a basic floorplan and agenda. So, who’s finally cracked it? This session breaks down standout case studies from ... -
- AI & Data Zone
AI & Data Zone
26 Feb 2026
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- AI & Data Zone
AI & Data ZoneWith digital spend under scrutiny, how can you prove real ROI from your campaigns? This session breaks down how event marketers use Google Ads and SEO to drive delegate acquisition, reduce cost per le ... -
- AI & Data Zone
AI & Data Zone -
- AI & Data Zone
AI & Data ZoneWith automation on the rise, how do we preserve the human element in event technology? This reflective session brings together planners and technologists to explore how empathy, creativity and intuiti ... -
- AI & Data Zone
AI & Data ZoneGood registration flows create confident conversions. Poor ones create drop-offs. This best practice session walks through how event organisers nailed user experience, increased conversion, and delive ...
25 Feb 2026
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- Brand Experience Lab
Brand Experience Lab -
- Brand Experience Lab
Brand Experience LabInternal events are having a renaissance. Whether it’s a town hall, team summit or hybrid get-together, brands are rethinking how to build culture through experience. This session explores new formats ... -
- Brand Experience Lab
Brand Experience LabThe return of face-to-face means team building is back on the agenda. But not all formats are fit for 2026. This session challenges outdated formats and shares creative, inclusive and energising appro ...
26 Feb 2026
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- Brand Experience Lab
Brand Experience LabNot every big idea needs a big budget. This session spotlights cost-effective ways to deliver immersive and memorable event experiences. From AV and lighting to storytelling and design, we’ll explore ... -
- Brand Experience Lab
Brand Experience LabPlanning at scale shouldn’t mean losing local relevance. This session explores how global brands and agencies are adapting event strategies to honour cultural context, regional preferences and audienc ... -
- Brand Experience Lab
Brand Experience LabIn an era where teams are scattered across time zones, emojis have replaced handshakes, and “You’re on mute” is practically the new hello, employers are under more pressure than ever to create meaning ...
25 Feb 2026
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- Exhibition HQ
Exhibition HQToday’s delegates expect more than rows of shell schemes. This session explores new approaches to layout, movement and design on the show floor, creating energy, flow and a better ROI for both visitor ... -
- Exhibition HQ
Exhibition HQThe hosted buyer model has long promised qualified connections, but is it quantity over quality? This session confronts the debate head-on, from falsified profiles to missed meetings, and tactics for ... -
- Exhibition HQ
Exhibition HQIn a competitive talent market, your employer brand can be just as powerful as your visitor campaign. This session unpacks how culture, internal communications and team experience shape how your busin ... -
- Exhibition HQ
Exhibition HQFringe events are exploding in popularity, but are they complementing or competing with your core show? This session unpacks how to respond as an organiser, whether that means integrating, ignoring or ... -
- Exhibition HQ
Exhibition HQNo one enjoys paying £12 for a sandwich. With food and drink prices rising across venues, visitor satisfaction is starting to suffer. This session explores how organisers can rethink catering partners ...
26 Feb 2026
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- Exhibition HQ
Exhibition HQWhat are the biggest exhibitors really asking for? We go behind the scenes with brand-side marketers to uncover how they judge organiser and stand builder value, from footfall and data to creativity a ... -
- Exhibition HQ
Exhibition HQAre the days of needing a huge sales team to fill your floorplan over? This session dives into real case studies of organisers who used AI-driven marketing, automation and audience intelligence to gen ... -
- Exhibition HQ
Exhibition HQGoing viral is not a strategy. In this session, we explore smarter, more sustainable marketing tactics for exhibitions, covering audience segmentation, social proof, email journeys and the messaging t ... -
- Exhibition HQ
Exhibition HQThis fiery chat will explore intellectual property in the exhibition world and where legal and ethical lines should be drawn. Expect strong opinions from both organisers, corporate exhibitors and cont ... -
- Exhibition HQ
Exhibition HQYour sessions might be brilliant, but are they being seen, heard and remembered? This session looks at content delivery strategy in exhibitions, including staging design, AV, programming and signage. ...
25 Feb 2026
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- Events Unplugged
Keynote TheatreForget the doom and gloom, this session celebrates the momentum. Event industry leaders share how they’re moving beyond ambition and into implementation when it comes to sustainable practices for ESG. ... -
- Events Unplugged
Keynote Theatre -
- Events Unplugged
Keynote TheatreAs we navigate the ever-evolving digital era, one timeless strategy continues to prove its effectiveness: events. Hosting and attending events should be an integral part of your growth marketing strat ... -
- Events Unplugged
Keynote TheatreThis panel explores how events businesses can grow through mergers, acquisitions, and strategic partnerships. It covers best practices for identifying opportunities, integrating teams and cultures, an ... -
- Events Unplugged
Keynote Theatre -
- Events Unplugged
Keynote Theatre -
- Events Unplugged
Keynote TheatreA dedicated celebration to officially recognise the CN 30underThirty Class of 2026. This closed session brings together the winners, their plus-ones, judges and sponsors for the awards ceremony to mar ...
26 Feb 2026
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- Events Unplugged
Keynote TheatreFrom talent shortages to shifting audience expectations, we ask senior event professionals to share their biggest concerns for the year ahead. Then we open the floor to practical solutions. This sessi ... -
- Events Unplugged
Keynote TheatreSkills and Experience - what's out there to develop and keep expertise relevant to an ever-changing market Has the baseline expectation of knowledge changed, and have there evolved skillsets now req ... -
- Events Unplugged
Keynote TheatreWith more students entering the industry through event management degrees, what happens after graduation? This session brings together educators, employers and young professionals to explore how prepa ... -
- Events Unplugged
Keynote TheatreThis session is dedicated to the future of the industry—how to attract, train, and retain the next generation of talent. It covers educational initiatives, apprenticeships, and the importance of diver ... -
- Events Unplugged
Keynote Theatre -
- Events Unplugged
Keynote Theatre -
- Events Unplugged
Keynote TheatreJoin us as we celebrate the EN 30underThirty Class of 2026. This uplifting ceremony recognises thirty exceptional rising stars who are already making their mark on the UK exhibition industry. From mar ...
25 Feb 2026
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- London Calling
London CallingLondon is often hailed as a world-class destination for events, but how does it actually compare to the global competition? This session dives into international rankings, organiser sentiment, delegat ... -
- London Calling
London CallingTick-box sustainability is no longer enough. Today’s planners are looking for real data, visible impact, and venue partners who walk the talk. This session brings together leading London venues and ev ... -
- London Calling
London CallingWith so much choice in the capital, what truly makes a venue stand out? This session dives into what planners value in 2026, from service and flexibility to tech, atmosphere and social impact. Hear fr ... -
- London Calling
London CallingShould you go all out, or dial things back? This session helps planners navigate the tension between scale and intimacy, from venue selection to production choices. Learn how to make a lasting impact ... -
- London Calling
London CallingThink London is too expensive for your next event? Think again. This session unpacks real-world examples of how planners have delivered high-impact events across the capital while keeping costs under ...
26 Feb 2026
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- London Calling
London CallingImmersive dining is disrupting event catering. This debate invites restaurateurs, planners and experiential designers to explore how themed environments, storytelling and sensory experiences are rewri ... -
- London Calling
London CallingBehind the promises, what’s the real environmental impact of London’s leading venues? This session goes deep on sustainability performance, from energy use and waste to carbon tracking and reporting. ... -
- London Calling
London CallingDespite rising costs, London remains a top choice for major brands. But why? This session uncovers the unique advantages of the capital, including visibility, talent access, infrastructure, and cultur ... -
- London Calling
London CallingEvents that tap into local identity stand out. This session explores how planners can draw on London’s neighbourhoods, heritage, communities and creators to add value, authenticity and memorability to ...
25 Feb 2026
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- People & Planet
People & Planet TheatreDiversity, equity and inclusion can’t just live in a policy doc or pitch deck, so how do you turn values into a real business strategy? This session speaks directly to event business owners and leader ... -
- People & Planet
People & Planet TheatreIs B-Corp right for your business? This session shares the honest experience of agencies that’ve gone through the process, weighing the pros, the paperwork and the potential ROI. -
- People & Planet
People & Planet TheatreCreating neuroinclusive events doesn’t have to be overwhelming, but it does require intention. This session offers a clear, practical starting point for planners who want to design experiences that ar ... -
- People & Planet
People & Planet TheatreSustainability and ethics don’t start with a new supplier; they start with the ones you already have. This session explores how to review, engage and elevate your existing partners to build a supply c ... -
- People & Planet
People & Planet Theatre
26 Feb 2026
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- People & Planet
People & Planet TheatreSustainability shouldn’t feel like a guilt trip. This session offers clear, accessible guidance for launching greener events, without the judgement or jargon. Whether you're just starting out or refre ... -
- People & Planet
People & Planet TheatreWhat if accessibility were the very first thing we budgeted for? This session flips the script on inclusive planning and explores what happens when you put access, not add-ons, at the core of your eve ... -
- People & Planet
People & Planet TheatreEvents are more than gatherings; they’re change-makers, transformational. From raising funds to shifting perspectives, this session explores powerful examples of events that influenced politics, busin ... -
- People & Planet
People & Planet Theatre -
- People & Planet
People & Planet TheatreAre carbon calculators fast becoming a buzzword in sustainable event planning? Are they genuinely useful or just another tick-box tool? This session brings together an event organiser, a sustainabilit ...