Winning Not Fighting: John Vincent Founder of Leon
25 Feb 2026
Brand Experience Lab
Brand Experience Lab
John Vincent shares the entrepreneurial journey behind founding LEON and growing it into one of the UK’s most recognisable fast-food brands. He explores the strategic and personal reasons for selling the business, the lessons gained while away, and the decision to buy LEON back at a pivotal moment. Drawing on first-hand experience of scaling, exiting, and re-entering a business, John outlines the thinking behind LEON’s turnaround and what lies ahead. This session offers practical insight for entrepreneurs on leadership through change, building resilient organisations, and staying anchored to purpose while navigating growth and reinvention.
