How to Create Transformational Events – 10 Steps to shape gatherings that have an impact around the boardroom table

Geopolitics is on fast-forward. The map is shifting - alliances, supply chains, sanctions, tariffs, regulation. We live in an age of high-speed change. Deepfakes. Misinformation. AI. Live events are where real people have authentic conversations. Where the trust is.

Sharing ideas from her recently published bestseller, The Chief Event Officer’s Playbook, Sasha Frieze shares the Event Transformation Blueprint.

A tried-and-tested framework synthesising decades of event experience into a 10-step framework to help you create transformational events.

The next generation of events are purpose-led, outcome-driven and aligned to organisational goals.

In our changing world, events have the power to inspire world leaders, change government policy and redefine the conversation in sectors from immunology to technology. Can you afford to miss-out?