Stef Sword-Williams is a TEDx speaker, x2 author, and founder of Fck Being Humble, a consultancy and global movement that empowers people and organisations to elevate confidence, develop talent, and build cultures where achievement is recognised and celebrated. A Forbes 30 Under 30 honoree, Stef specialises in helping teams and leaders strengthen communication, visibility, and performance through practical approaches to self-advocacy and professional growth.

Stef’s talks and workshops have supported workforces across more than 50 countries and are trusted by world-leading brands including Apple, Unilever, Google, Nike, Adidas, Netflix, PWC, Microsoft, and the BBC. Her debut book, Fck Being Humble: Why Self-Promotion Isn’t a Dirty Word, has sold more than 10,000 copies and is widely used by HR, L&D, and leadership teams as a guide for developing high-potential talent.

Her TEDx Talk on redefining humility has cemented her reputation as a thought leader in confidence-building, personal branding, and workplace culture. Named one of the UK’s Top 50 Workplace Leaders, Stef has grown a community of over 170,000 followers, and her insights have been featured in Vogue, BBC World News, The Financial Times, and Forbes.

As a Fellow of the Royal Society of Arts, Stef continues to champion social impact by reinvesting time and resources into community initiatives. Today, she partners with organisations to create environments where employees feel empowered, recognised, and equipped to perform at their best.