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international confex 2023

Merijn van Buuren

Merijn van Buuren

Founder/CEO, Event Mender

Merijn was working at an event company when the pandemic hit. After helping them pivot to virtual, he realized more event organizers could use his help. He started Virtual Positive to help physical event companies transition to virtual events.

After helping a few of these companies to strategize, set goals, find the right platform, build the platform, integrate it into their tech stack, and organize the event with them, he realized there must be a more efficient way to help even more organizers.

After talking with many event professionals, he realized that most of them struggle with a large number of event platforms, researching them, and determining what platform should be used. This was when he started to develop the matchmaking marketplace that is now called Event Mender.

With Event Mender, he's aiming to take out all the guesswork for event organizers when finding a virtual event platform. Event Mender will eventually become a fully customizable one-stop shop for organizing wildly successful and profitable events. From speaker acquisition and marketing to AV services and virtual platforms - all in one central place.

With his passion for event tech, experience in organizing virtual events, and a vast network of event professionals and tech providers, Merijn loves to share his learnings and insights with the event industry to help other organizers take their events to the next level.