Katie Morhen is the founder and director of 52eight3, a specialist marketing and communications agency for the events industry. Katie has over 16 years’ experience gained in the events and MICE industries, helping event organisers build audiences through promoting technological innovation and optimising attendee experiences. Katie drives the business forward with boundless positivity, enthusiasm and energy. It is her mission to empower other professionals to get their brands known and loved by sharing her expertise across sectors. Before identifying a gap in the market to provide consultancy advice, Katie worked at Reed and EasyFairs and has a degree in English Literature from Kingston University. She regularly attends live and virtual events as a speaker and moderator and has contributed to several events industry podcasts.