Jennifer Jensen has twenty years of experience within the Meetings Industry, from working on European business development for London and Partners, to Association and Corporate Sales at ACC Liverpool. In her current role as Head of Business Tourism at Marketing Liverpool, a post she has held for almost seven years, she has responsibility for the strategic direction of business tourism in Liverpool and is an instigator of change and growth for the destination, overseeing the successful Club Liverpool ambassador programme and driving improvement in sustainability and legacy for the destination.