Gina Kay
Gina is currently Marketing Manager for International Confex where she leads strategy for one of the UK’s largest industry events. Her role is to build meaningful connections and champion growth for the events industry.
Her previous roles at Exhibition News and Exhibition World saw her expand their events portfolio from one post-pandemic event to six, while growing LinkedIn following from 7,500 to 17,000+.
A 2023 Events Management graduate from the University of Greenwich, Gina has been a leader in event marketing from the start, as the president of the events society, supporting the Event Grads community, mentoring emerging talent through Elevate Mentoring, and being an advocate for bold and fun event marketing!
Originally from North Northumberland, her journey into events started at Newcastle University, where she managed internal and external events for the School of Engineering before pursuing her passion and moving to London.
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25-Feb-2026Agency HubHow to balance client demand for return on investment with creativity
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25-Feb-2026Brand Experience LabThe CMO’s perspective and why events still matter in the marketing mix
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26-Feb-2026Agency HubThe future of freelancing and how this can benefit agency owners in an increasingly expensive labour market

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