international confex 2023

George Kapellos

George Kapellos

Regional Head of Marketing, DiDi

George Kapellos, is a senior brand marketing leader with 18 years of international experience across client, start-up and agency roles. Strong brand strategy skillset combined with a wealth of experience from global and regional roles at Vodafone Global, Huawei Western Europe and Shell Global. George specialises in helping startups and SMEs build their brand, develop commercial partnerships and launch products by owning the full life cycle of marketing campaigns from idea to execution and across all platforms, physical and digital. A truly international brand leader having lived and worked across London, New York, Greece and Abu Dhabi. He loves embracing new cultures and languages so don't be tricked thinking that he speaks your language when he greets you on the next video call in your local language!