Bucket List Prizes & Bums On Seats: MCM is Back for Confex 2026

MCM is heading back to International Confex 2026, and they’re bringing prizes worth stopping for.

If anyone saw MCM at Confex last year, they’ll know the team takes its stand very seriously. In 2025, they gave away Prada bags and Polaroids. This year, they’re going bigger, with fairground-style games and a proper bucket list of prizes.

MCM is turning its stand into a mini fairground. With games like spin the wheel, guess the number of sweets in the jar, and bean bag toss. Visitors can jump in, have a go, and get entered into the raffle. This year’s prizes include tickets to some seriously good experiences, like Formula 1, Hyde Park BST, and Isle of Wight festival.

And while you’re there, team MCM will be up for a chat. MCM focuses on one thing: getting bums on seats. They support organisers with paid media, SEO, creative, content capture, and campaign strategy that drives attendance. So, pop by and see how they can help you with your event’s marketing efforts over the next year.

Attendees can also catch Tom, MCM’s CEO, speaking across both days in the AI & Data Zone.

Head over to Exhibition HQ on Day 1 at 10:00, Tom will be giving a talk on “ChatGPT & how it can drive more event attendees”, sharing the need-to-know on ChatGPT’s updates, and how it can be used to drive awareness and boost conversions before they roll out ads in the UK.

On Day 2 at 11:00, he’ll be on the panel “Marketing Events in an AI World: What Still Works in Search & PPC”, alongside Asp, where they’ll be discussing the best uses of search and PPC within the ever-changing AI landscape.

For anyone hearing a lot of noise about AI and marketing and not sure what’s actually worth paying attention to, these sessions are designed to clear things up. And if you still have questions, feel free to grab Tom after the sessions for a chat.

Whether you want to win once-in-a-lifetime tickets or talk through how your event marketing is going, MCM is inviting attendees to come find them at Confex. Have a go at the games, get entered into the raffle, and chat about getting more bums on seats at your next event.