International Confex 21

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Our hybrid meeting future - Technology headache or hope

02 Sep 2021
Digital Event Theatre
Virtual/Hybrid Events

As we see many countries begin to relax COVID restrictions and return to a version of past normality, many will be asking the question, are hybrid meetings really the future and how will technology evolve to support this new meetings genre? Technology has of course been instrumental in keeping us all connected and virtually engaged throughout the pandemic, but how will technology stack up when in person attendance is again an available option? Do we as event planners have a responsibility to now provide a virtual offering to all meetings to maintain and promote inclusiveness in events? Will hybrid meetings actually be key to returning to, and exceeding, attendance and revenue levels of a pre-pandemic time? What will our reliance on technology be in this new meetings frontier?

Paul Martin, Executive Director - Strategic Business - EventsAIR

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