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Exhibitor Videos

international confex 2023

28 Jan 2025

Lipton Ice Tea Activation

Ignite Images Hall: Excel London Stand: G24C

For Lipton Ice Tea’s outdoor activation, we brought instant photography to enhance the brand experience while they handed out free cans of iced tea.

Our roaming photographers engaged with the crowd, capturing fun, spontaneous moments as people enjoyed their drinks.

How It Worked:

We roamed the activation space, taking high-quality photos of attendees.
Guests instantly received branded prints as a keepsake.
The prints featured Lipton Ice Tea branding, reinforcing the event’s message.
Photos were delivered instantly, adding an interactive element to the sampling experience.

Why Instant Photography Was the Perfect Fit:

Enhances Brand Engagement – Guests interacted directly with the Lipton team in a fun and memorable way.
Creates Lasting Brand Impressions – Branded photo prints kept Lipton Ice Tea in people’s hands beyond the event.
Drives Organic Promotion – Guests shared their experiences, naturally spreading the brand’s reach.
Seamless and Fast – Instant photography meant no waiting—just great photos, instantly printed and handed over.

This activation blended refreshment, engagement, and branded memories, making Lipton Ice Tea’s event stand out. Want to add instant photography to your next brand activation?

Let’s talk! 0800 772 0237 

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