De Vere’s ‘Showtime’ became ‘Grow-time’ in December 202
De Vere’s ‘Showtime’ became ‘Grow-time’ in December 2022
De Vere, a collection of historic mansion house estates and distinctive contemporary hotels and event destinations, partnered with Make it Wild to plant trees instead of issuing cinema tickets as part of its Showtime loyalty scheme for the month of December. The scheme saw De Vere’s loyalty scheme for meeting and events clients rebranded to ‘Grow-time’ for the month.
Instead of receiving the benefit of free cinema tickets throughout December for enquiries placed, De Vere planted trees with their partner, Make it Wild. Once planted, clients had the option to receive a certificate from Make it Wild, showing the impact they’ve made.
Gareth Warnock, Group Sales Director at De Vere commented: “We’re committed to improving our sustainable practices and to working with partners in order to achieve this. The ‘Grow-time’ scheme will see us planting trees on behalf of clients making more space for wildlife and supporting biodiversity.”
De Vere’s Showtime members can also earn points with every Smart Booker booking, which can be spent on charity donations or treats. Smart Booker is a cloud-based meetings and events booking platform, powered by MeetingPackage, available across De Vere’s properties. The platform enables more efficient online bookings whilst providing live availability and dynamic pricing of event spaces. It allows event planners to see real-time room availability across several properties; search, filter, and book event spaces in one simple process; and book meetings on the go as the system is fully mobile optimised.
Whilst De Vere properties are surrounded by acres of green space, parkland, and beautiful countryside, they’re also impeccably connected. Whether you are travelling by road, rail or air, the properties provide easy access to major motorways, railway stations and airports. They also benefit from plenty of on-site parking, and with many properties offering electric charging.
For further information on De Vere, please visit Showtime (devere.co.uk)