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International Confex 2023

international confex 2023


You snooze, you lose - Why event data is all about timing

01 Mar 2023
Event Tech Theatre
Event Tech

Are we robbing events of their data potency? Without a playbook for timely action, the impact of data on buying decisions can become diluted. Join us as we explore the concept of ‘Data Potency’ and show you how providing the right data, to the right people at the right time will maximise your event outcomes.

Exceed sponsor expectations
• Demonstrate clear ROI
• Boost onsite re-bookings
• Increase revenues
• Create valuable new opportunities

Empower your sales teams to
• Make better decisions
• Spend their time more effectively
• Prioritise the most valuable prospects
• Identify new revenue opportunities
• Personalise their interactions

Delight your audiences with
• Dynamic agendas
• Personalised content
• Pop up sessions
• Increased engagement

Isobel Peck, Chief Digital Officer - Informa Connect
Rob Prevett, Growth Director - Totem
Sarah Watson, Director of Finance & Technology - Make-A-Wish Foundation UK